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I am in to this profession since the dawn of my childhood, a passionate writer but now I get some buck too.. I welcome all the beginners and the old hands to come and join us..
Automobile

What are the Forthcoming Challenges to the Automotive Industry?

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The Automotive Industry Today

 

In order for any industry to grow there must be evolution and change. This requirement holds for the automotive industry as well. As the global automotive industry grows it must continuously evolve and transform into a new avatar. According to estimates, global manufacture figures will hit “100 million light vehicles per year” by 2019. However, for automotive companies to have a share in this pie they will need to change. It is these changes that pose to be the forthcoming challenges that global automotive companies must overcome.

 

The Need for Innovation to be Accelerated

 

As mentioned, innovation will ultimately drive sales figures for the automotive industry. The automotive manufacturing companies will post larger sales figures provided they opt for improved components in the newer models. However, the catch is obvious. Ushering in changes and opting for new components naturally means that the assembly lines will also need to change and this means greater costs. This is one of the major changes facing the automotive industry, one that the industry has to face squarely in order to survive the competitive market.

 

Meeting Customers’ Demands

 

Over the years automotive manufacturing companies are forced to offer models with diverse options for customization. For the same model, customers may opt for automatic transmission or manual transmission, different types of seating capacity and hence the types of seats and with or without a sun roof. Given that there are probably around 200 different models and each of these has diverse options for customization, you are talking about “hundreds of trillions of possibilities”. But, the real challenge lies in managing all these options within the same production line.

 

Reducing Costs and Wastage

 

While there is a pressing need for offering different methods of customization, the challenge lies in staying ahead in the race by keeping the cost under check. So the need is to innovate, add attractive features and yet ensure that the price remains competitive. The other complexities thrown as additional challenges include the need to achieve the government targets in CO2 emission so that the carbon footprint is kept in check. The problem is made more acute due to the fact that the increase in costs owing to product development cannot be passed onto the customer. One of the preferred options is to cut costs by reducing wastage and innovating production techniques.

 

Globalization

 

Globalization is here to stay. However, this is another challenge since globalization means greater competition. This naturally calls for both the automobile and automotive component manufacturers to increase the efficiency of production.  This increase will hopefully be adequate to offset the decrease in the margin of profit.

 

Excess Capacity

 

Excess capacity manifests itself when the automotive manufacturer invests his resources into the production line and builds the planned number and discovers that there was no need to produce so many vehicles to begin with. This causes damage to the cash flow and wastage. Proper planning is the only answer besides leaving a scope for midcourse changes.

 

The Need to Attract the Right Talent

 

Since there is a pressing need to grow and innovate there will always be a challenge to hire the best talent, the kind of talent that will enable the automobile manufacturer to change with the times and continue to grow.

 

What the Urban Customer Wants

 

If the automotive manufacturer wants to sell his products to the urban customer he will always have to keep in mind what the customer wants. He/she wants a vehicle that is small and compact, one that is more maneuverable and that has a good mileage. This challenge will always drive a growing sales figure.

 

 

 

Blogging

5 Step Plan for Achieving Your Goals

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All of us dream to live a more fulfilling, enriched life.  Sometimes, our goals seem so hopelessly impossible to achieve so we give them up before we have even started.  According to motivational speakers in Boise, we have the power to change our lives with the help of a positive mindset.  Sometimes, we fail to achieve our goals because the methods we use are not good enough.  These five tips will help you to make your dream a reality.

 

Pick one goal

If you have a dream, it shouldn’t let you sleep! Your dream has to be that intense that you should be thinking about all day and night. Such dreams work as fuel to charge you up to achieve what you want.  There is a tendency in us to observe what others do for success and follow it.  First realize that they follow their own dreams and vision.  What they find worth dying for might not be your dream. They get mega success because they have great passion for what they do. You should find your passion and start investing in it with everything you have got.  If you fake passion and pretend to like something, you are going to be disappointed soon.  There will be a point where you start questioning your own purpose and objective and that will always lead to failure.

 

 

Define your goal and make it measurable

If you want great success, you have to clearly define your goal.  It should have a vivid, measurable end point. When you define your goal clearly, you can easily track its progress. Some people wish, “I will be rich, this year”.  Such generic statements don’t help your purpose because it doesn’t clearly define your end goal. It doesn’t define how much money you want to make and the time period for achieving it.  When we could see how far we have come in reaching our goals, that very fact can motivate us beyond our expectations.

 

 

Break the goal into small tasks

Your goals must be really challenging and life changing.  Bigger goals excite you and fuel you to work hard and smart. You will feel a great sense of achievement when you progress step by step.  That particular sense of satisfaction will help you to tackle the challenges in a more positive way.  Easy goals never give you that real satisfaction you crave. But great goals scare people and instill a ‘fear of failure’ in them. So they stop attempting and end up doing nothing to achieve their objective.  There is a simple solution for this mental block- Just break your goals down into small tasks and focus on completing one task at a time.  For example, if an aspiring runner wants to compete in a marathon, he needs to focus on completing just one mile because that’s how you begin.  Once it appears to be achievable, he can progress fast by taking up bigger challenges and improving his own personal records.  This is how he can grow to be a champion runner.  This might be a feat he could never have imagined when he thought of participating in the marathon.  Every time when you find yourself struggling to achieve a goal, take small steps and it will help you progress well.

 

 

Plan the process

One of the Boise Motivational Speaker has rightly said “A dream cannot be a reality if you don’t have a great plan to execute it properly”.  Write down your plans, define them properly, and spread the news to your close relatives and friends.  Once you spread the news among people, you will be more committed to do it without having any excuses.

 

Get out and get rolling

By the time you reach step 5, you have a vivid idea about your plan and know how to execute your plans. Now, all you have to do is to make calls, get out and get the process rolling!  Don’t expect your plans to fall in place as exactly as you planned them. It will never happen that way! You need to expect some slipups in the process and hurdles in the way.  You need to be prepared to see them as a temporary passing phase. You shouldn’t let small setbacks to dishearten you.  Keep moving and eventually, you will achieve your goal!

Blogging

7 Reasons as to Why You Need To Incorporate Online Videos into Your Website

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Online business videos have turned out to be the most vital marketing tool for your business today. But what exactly, what has made these enterprise business videos the latest marketing trend. What the secret behind it. Given below are the 7 Major reasons that give you an answer to the questions you have in mind and I hope you would keep reading them in order to find out what they are.

Driving Traffic towards your website: Search engines love content be it a fresh copy, a blog post, a press release or a video. Each and every time when you add a content your search engine rankings will continue to see an uptick.  So why not you go an extra mile and make a custom video. You can even multiply the search engine bump using keywords related to your business in the title tag, Meta description and yes the keyword section. Don’t just have videos created for your business, instead also have a channel on YouTube maximizing the SEO benefit as a search result, being on multiple locations without any duplicate content.

Videos help in explaining your products and services in seconds: We all know how important it is for businesses to explain the products and services you have been dealing with. These are videos that help you deliver the perfect pitch every time, explaining the products and services in seconds and doing it in a fun and entertaining manner.

Giving your customers the information they need about your business: Videos here increase the confidence of the buyers. Research studies here have shown that 96% of consumers find business videos to be helpful while making decision online, where as 75% of the individuals are likely to purchase the product after watching a video about it. Once a consumer has watched your business video they are more likely to have an understanding on how your product would actually lead to a benefit to them.

Making google happy when it comes to your business: Google is the most important thing for the business you have been dealing with. And there is no doubt about it. Google is now placing websites with business videos being added on their home page, knowing that the consumers are more reactive to the video thumbnail. Adding an explanatory business video with cute characters would not just bring business videos but would also get your website higher on google search engine results.

Sharing all that you want: An online business video like any other business content can be shared as many number of times you want. An online marketing business video could be shared on the social networking sites, for presentations to venture capitalists or at a business expo. You could here share it all you want and what where ever you want to according to your needs.

Generate Increased Interest: More and more businesses these days are choosing to use signals spreading a word about their business. Most generally do this by using images and videos in order to generate interest about their products and services. And according to a study conducted by the C100 more than 70% of internet have been watching business videos and another 70% would be watching the video this year.

Having a high bounce rates: If your website has not been interesting enough then its obvious that the visitors would leave the website immediately, and studies have shown that they will leave in as little as five seconds. Websites through video content do have the ability to grab the attention of all the marketing audience and keeping them on your website for approximately more than 6 minutes.Online business videos are generally presented in front of you as a professional and current company, this would encourage the individuals to do business with you. An effected animated business video could even present you to be an expert in the business field you have been dealing with it.

To conclude

Online marketing business videos are everywhere these days, and they are going to be the most prominent one in the future as well.Business videos these days are a greater option for start-ups, and an inexpensive way for smaller business organization to jump on video marketing bandwagon. So what other reasons would you like to add to the blog post above?How have they seemed to work out for you? Do leave your answers in our comments section below.

Author’s Bio

Micheal Lundberg is the Marketing Executive at Ampliz, specializing in email address verification software. He likes to pen down his thoughts on the latest social media and digital marketing trends, helping the organizations increase their ROI.

Entertain

What are the benefits of broadband?

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Nowadays the Internet has been a part of one’s regular life which comprises of shopping, entertainment, travelling, education, business, etc. It has become unavoidable just because of its utility. Therefore most of the people do not like to stay away from it as it creates a gateway for being in touch with the outside world and enjoy the services provided in to it. In most of these cases, it is vital for the users to search for the service providers which can do justice according to the required usage of the Internet. Nowadays the dial up broadband connections has become trendier and provides for broadband deals for mobiles. For availing this one does not requires to subscribe to any kind of telephonic connections or install any types of wires. An advantage of this service is that one gets the facility to stay online while travelling.

 

There are various network providers such as the Three mobile, Vodafone, T mobile, O2, Orange, etc. which also deal with these types of deals. However one can subscribe to the mobile Internet by two forms like pay as you go deals and pay monthly schemes. The deals of broadband are usually same in nature as compared to the phone deals. The pay monthly schemes can also be said as the contract phone deals in which one has to sign in the contract. By using this kind of scheme one has to stay in the current network provider for a short span of time.

 

One cannot however change the network provider until the period of the contract ends. One can also avail different payment schemes. Based on one’s requirements, he or she can opt for limited download schemes or unlimited download schemes as well. Usually for this case, one has to put monthly bills regarding to the amount of usage and downloads. Before choosing monthly schemes one must compare the various mobile broadband deals and fix any of those in the mind. Before purchasing one must not however remember to tally the discount rates and offers, which generally varies among the service providers.

 

Checking out certain important factors for broadband deals

 

Good signal strength is provided by a network provider if the area where a person roams around or stays in has the ability for giving good coverage for the Internet. Some of the service providers forcefully ask for a high speed connection of the Internet in many areas, however in fact there are variations of the signal strengths which differ from one place to another. One can find various companies which offers great connectivity of Internet in different places and judging it as well.

 

The dwelling places like office and home should however catch good signals from the service provider chosen by one. Based on the demands and requirements one must choose the limitation of download which is also another type of consideration. The limitations of download can range from 3 GB to 9 GB or any other unlimited schemes. One can also select these deals from various online sites.

Blogging

How to clean & maintain your bathroom during fall season?

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With a winter season setting in around the world, it’s important to prepare yourself for the extreme temperature drop in many different countries. Make sure your home; especially bathroom is ready for an imminent climate shift. Fall is perhaps the hardest season for bathroom cleaning as a lot of care is required. Apart from the routine cleaning, there’re many other things to consider for keeping it maintained throughout the season. Here’re some important things to remember;

 

  1. Moist and groom usually flourish in the bathroom during the winter so always clean and dry in the bathroom after every use. Also scrub the tub from top to bottom as well as a shower area to avoid bacterial infestation that may spread to other corners if not dealt with!
  2. Keep dirt, soot and grit out of the house, especially away from the bathroom. Lay down floor mats in several corners of your home and outside the bathroom. This’ll prevent hard-to-clean muck from sticking to the bathroom floor, nooks and crannies.
  3. If you’ve been waiting for bathroom cleaning equipment, perhaps now is the best time to invest. Pay a visit to the market and check different supplies such as scrubber, a brush, garbage bin, mats and rags so on.
  4. If you can spare some extra dough, get an automatic floor mop especially made for bathroom floor. It’s obvious you won’t enjoy cleaning with outdated and worn tools that may further damage the floor and upholstery.
  5. Fall is the best time to reapply waterproofing techniques and seal any persistent gaps or holes. Such flaws raise serious threat of mold and mildew development.
  6. Fix leaky faucets and pipes as rapid temperature drop may freeze the water inside the pipe causing it to crack or break outright.
  7. Deep cleans a bathroom at-least once every month during winter to prevent the extra mess before spring season arrives.
  8. Clean from top to bottom which means roof and ceiling comes first before you move down to the floor, sinks, shower curtain rods, medicine cabinet and other things.
  9. In case the bathroom’s already a mess, you may vacuum the floor first and then mop using a wet cloth. Rub and scrub with a multi-purpose cleaner to bust off the germs.
  10. Once you’re done cleaning the top section, treat whatever’s left behind and below such as the floor, wall, behind the toilet, pedestal sink, cabinet and other bathroom accessories. Remember, a combination of dust and moisture during the fall is a recipe for bathroom disaster.
  11. When scrubbing is the concern, spray, industrial-grade bathroom cleaner all over and leave it intact for at-least 15 minutes. It’ll disinfect different corners of the bathroom before you proceed with some serious scrubbing.
  12. Keep a check on water heating system throughout the winter season and in case of any repairs, better do so before the season or else you’ll end up paying a heavy fee.
  13. Septic pumps require pumping after every three years, however, it’s highly recommended to check them during fall as you might need emptying it before spring blooms.

 

Conclusion

Make bathroom cleaning less hectic during winter following the above steps!

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